Twice a year, Seoul hosts one of the largest fashion shows in the world for one week in April and October. This event attracts a huge number of people to Dongdaemun Design Plaza, where the main events are held. On the day I visited, a Saturday in October, the location was swamped with models and photographers, both amateur and professional, as well as normal observers. The scene can feel overwhelming at first but it is easy to make it work. After a few minutes, it is easy to naturally integrate into the mass of people and start enjoying yourself at Seoul Fashion Week.